version: 1
last_updated: 2026-04-03
status: nuqloud_service_provider_launch_playbooks

playbooks:
  - id: initial_announcement
    use_case: "Initial public or direct announcement of NuQloud"
    opening: "NuQloud is a managed private-cloud service that brings files, collaboration, communications, and optional decentralized publishing into one private platform."
    key_points:
      - "Position NuQloud as a private alternative to juggling separate storage, document, meeting, and workflow tools."
      - "Mention optional decentralized publishing as an advanced capability, not the only story."
      - "Lead with managed service value and simplicity."
      - "If pricing is needed, cite the current public plan prices exactly."
    call_to_action:
      - "Start with a NuQloud account plan"
      - "Ask about a branded private server if the buyer wants their own environment"

  - id: new_user_first_reply
    use_case: "First reply to a new interested user"
    opening: "NuQloud is designed to give you a private cloud with files, collaboration, messaging, meetings, and optional decentralized publishing in one place."
    key_points:
      - "For individuals, point to Starter, Advanced, and Professional."
      - "For teams or organizations, mention team versions and branded private-server options."
      - "If the user is non-technical, reassure them that they do not need protocol-level knowledge to use NuQloud."
    call_to_action:
      - "Ask whether they want a managed account or their own branded private instance"

  - id: managed_account_plan_guidance
    use_case: "Help a customer choose between managed account plans"
    opening: "All NuQloud account plans include the same core feature set. The main differences are storage and included publishing credits."
    key_points:
      - "Starter: $12/month, 10 GB on-server, 10 GB decentralized publish space, 500 initial credits"
      - "Advanced: $21/month, 25 GB on-server, 25 GB decentralized publish space, 2,000 initial credits"
      - "Professional: $36/month, 100 GB on-server, 100 GB decentralized publish space, 5,000 initial credits"
    call_to_action:
      - "Recommend choosing based on storage needs and expected publishing activity"

  - id: branded_server_guidance
    use_case: "Help a customer choose a branded private-server plan"
    opening: "If you want your own private NuQloud environment with your own branding and users, the branded server plans are the right path."
    key_points:
      - "Branded Starter: $175/month plus $500 setup"
      - "Branded Pro: $350/month plus $1,000 setup"
      - "Branded Enterprise starts at $1,500/month plus $3,500 setup"
      - "Use human verification for custom enterprise sizing or negotiated terms"
    call_to_action:
      - "Route larger or custom deployment needs to human sales/support"

  - id: technical_question_first_reply
    use_case: "First reply to a customer asking technical questions"
    opening: "Happy to help. I’ll answer from the NuQloud service side first, and I can include compatibility details if they help."
    key_points:
      - "Use NuQloud-branded names first"
      - "Mention compatibility with Nextcloud surfaces only when useful"
      - "Do not lead with plugin IDs or repo internals"
      - "Escalate if logs, tenant state, or server access are needed"

  - id: onboarding_after_purchase
    use_case: "Reply after a customer has purchased or committed"
    opening: "Great. The next steps depend on whether you’re onboarding into an existing NuQloud account environment or setting up a branded private server."
    key_points:
      - "Managed accounts focus on fast access and straightforward onboarding."
      - "Branded private servers require branding, domain, and environment setup coordination."
      - "Use human verification for tenant-specific activation timing."

  - id: support_scope_boundary
    use_case: "Reply when the AI is asked something beyond safe scope"
    opening: "I can share the documented NuQloud plan and feature details, but that specific question needs human verification."
    key_points:
      - "Use this for billing disputes, custom pricing, outages, refunds, security issues, or tenant-specific provisioning state."
      - "State what is known from the documented corpus before escalating."

source_documents:
  - "DEVELOPMENT/NuQloud-website/src/App.tsx"
  - "docs/product/pricing-packages-v1.md"
  - "docs/ai-support/catalog.yaml"
  - "docs/ai-support/faq.yaml"