diff --git a/packages/react-shared/src/utils/colors.ts b/packages/react-shared/src/utils/colors.ts
index 7613414aef..4617fa5dc5 100644
--- a/packages/react-shared/src/utils/colors.ts
+++ b/packages/react-shared/src/utils/colors.ts
@@ -28,6 +28,7 @@ const baseColors = {
     linkBlue: '#1D5CDE',
     mediumBlue: '#488AEA',
     darkBlue: '#4D5481',
+    lightTurquois: '#aefcdc',
     turquois: '#058789',
     lightPurple: '#A81CA6',
     purple: '#690596',
diff --git a/packages/website/ts/pages/landing/landing.tsx b/packages/website/ts/pages/landing/landing.tsx
index f961220fdb..a63c24fb7e 100644
--- a/packages/website/ts/pages/landing/landing.tsx
+++ b/packages/website/ts/pages/landing/landing.tsx
@@ -37,6 +37,8 @@ interface Project {
 }
 
 const THROTTLE_TIMEOUT = 100;
+const WHATS_NEW_TITLE = '18 ideas for 0x relayers in 2018';
+const WHATS_NEW_URL = 'https://blog.0xproject.com/18-ideas-for-0x-relayers-in-2018-80a1498b955f';
 
 const relayersAndDappProjects: Project[] = [
     {
@@ -233,6 +235,7 @@ export class Landing extends React.Component<LandingProps, LandingState> {
         return (
             <div className="clearfix py4" style={{ backgroundColor: colors.heroGrey }}>
                 <div className="mx-auto max-width-4 clearfix">
+                    {this._renderWhatsNew()}
                     <div className="lg-pt4 md-pt4 sm-pt2 lg-pb4 md-pb4 lg-my4 md-my4 sm-mt2 sm-mb4 clearfix">
                         <div className="col lg-col-5 md-col-5 col-12 sm-center">
                             <img src="/images/landing/hero_chip_image.png" height={isSmallScreen ? 300 : 395} />
@@ -302,6 +305,28 @@ export class Landing extends React.Component<LandingProps, LandingState> {
             </div>
         );
     }
+    private _renderWhatsNew() {
+        return (
+            <div className="sm-center sm-px1">
+                <a href={WHATS_NEW_URL} target="_blank" className="inline-block text-decoration-none">
+                    <div className="flex sm-pl0 md-pl2 lg-pl0" style={{ fontFamily: 'Roboto Mono', fontWeight: 600 }}>
+                        <div
+                            className="mr1 px1"
+                            style={{
+                                backgroundColor: colors.lightTurquois,
+                                borderRadius: 3,
+                                color: colors.heroGrey,
+                                height: 23,
+                            }}
+                        >
+                            New
+                        </div>
+                        <div style={{ color: colors.darkGrey }}>{WHATS_NEW_TITLE}</div>
+                    </div>
+                </a>
+            </div>
+        );
+    }
     private _renderProjects(projects: Project[], title: string, backgroundColor: string, isTitleCenter: boolean) {
         const isSmallScreen = this.state.screenWidth === ScreenWidths.Sm;
         const projectList = _.map(projects, (project: Project, i: number) => {